Did you know that the global coffee R&D investment gap sits at $452 USD million/year? This past year, WCR defined this gap, recognizing that increasing global investments can accelerate innovations across multiple countries to keep up with consumer demand, respond proactively to the challenges of climate change and farmers’ economic stability, and overcome further consolidation of production. All this and more is published in our recent annual report. Learn more at: https://buff.ly/4eshhwd