Amos TverskyStudy: With Reusable Cup Schemes, Gambling Trumps Morality
Believe it or not, humans may not be drawn to reusable cup schemes due to a sense of moral duty or good old-fashioned guilt. What’s really going to draw them...
single-use
Amos Tversky
capsulesCan You Trust Companies That Say Their Plastic Products are Recyclable? US Regulators May Crack Down on Deceptive Claims
Plastic is a fast-growing segment of U.S. municipal solid waste, and most of it ends up in the environment. Just 9% of plastic collected in municipal solid waste was recycled as of...
co-packingBestCup Spins The Hi-Fi Coffee Pod, a Specialty K-Cup Reinvention
Salt Lake City-based coffee co-packing startup BestCup is offering a new approach to Keurig-style brewing with a compostable pod product called the Hi-Fi Coffee Pod. Featuring an open-bottom filter design,...
CorporateKeurig Charged with Deceptive Recyclability Claims, Pays $1.5 Million
The United States Securities and Exchange Commission (SEC) today charged Keurig Dr. Pepper with making inaccurate statements regarding the recyclability of its single-use plastic K-Cups. To settle the charges, the...
capsulesStudy: These Types of Single-Serve Coffee Capsules Are Worst for the Environment
After conducting a sustainability assessment of three different types of single-use coffee capsules by material type, researchers in The Netherlands concluded that conventional plastic is the worst for the environment...
BruviBruvi Launches Roasting Partner Program for Single-Serve Pod System
Single-serve brewing device maker Bruvi has launched a brand partner program, introducing offerings from two specialty coffee roasting companies while seeking deals with other roasting brands. The program brings to...