Green Claims Directive

Amid Anti-Greenwashing Directives, EU Coffee Industry Group Provides Guidance

The European Coffee Federation just published the “Shadow Product Environmental Footprint Category Rules” (Shadow PEFCR), a technical document designed to help coffee companies prepare for emerging anti-greenwashing laws. The ECF,...

2025.09.18

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VOCAL Alliance Launches, Urges EU Regulatory Compliance Over Pushback

A new consortium of civil society organizations under the acronym VOCAL (Voice of Organizations in Coffee Alliance) launched today, challenging the coffee industry’s prevailing positions on regulatory compliance. In its...

2024.10.02

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